Hi

My name is Julie Karll Drejstel

and I’m the creator behind Hoopshoppen

I started Hoopshoppen back in 2019 after being completely captivated by hula hooping for several years. It all began in 2011, when I happened to be at a concert where I saw a woman performing incredible hoop tricks, perfectly in sync with the music. That moment changed everything for me and marked the beginning of the journey that eventually became Hoopshoppen. 

By 2019, what had started as a fascination had grown into something much bigger. I was able to offer different types of handmade hoops, all created with care and dedication. And to this day, I’m just as excited about expressing myself creatively with my soulmate – the hula hoop. 

After wearing out countless hoops in my determination to master more and increasingly difficult tricks, I decided to learn how to make my own. I wanted to create hoops with better quality and greater durability than the ones previously available on the Danish market. 

Over the years, hula hooping has given me some truly unforgettable experiences, both as a circus performer and a hoop artist on big stages. I’m incredibly grateful for those experiences and look forward to creating many more in the years to come. 

In 2020, at a time when the world was already in need of a little more joy, performing and making hoops no longer felt like enough. I wanted to share my passion and give others the chance to experience the joy and energy that something as simple as a hoop can create. That’s when the idea for my hula hoop workshops was born. 

In 2026, I moved to Norway, where I continued sharing my passion for hooping by introducing weekly Hoop Dance Classes in Oslo. I’m dedicated to growing and strengthening the hooping community, bringing people together and inspiring more people to discover the joy of hula hooping.

Hula hooping is no longer just something I do. It has become a big part of who I am, shaping both my personal journey and the experiences I get to share with others.

Although I’m proud of what Hoopshoppen has become, the journey feels far from over. My ambition is to keep developing Hoopshoppen, expand the collection, create even more spectacular shows and offer new, exciting and challenging workshops. 

Thank you for reading my story. 

Love, Julie ♡

/The creator behind Hoopshoppen

Looking for a collab?

Maybe you’d like to hoop together, make videos or come up with something completely different with hoop vibes? You’re more than welcome to get in touch.

Hoop performer Julie Karll Drejstel (@butterfly.crusher) is always open to creative collabs and fun ideas!

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